Vitaly Lototsky: about customer trust and motivation to achieve more
In business, as in sports competitions: the first achievements are remembered forever. The status of the first business partner in the corporate department is not just a number in the report. This is a story about how gradually, day after day, stable, transparent and mutually beneficial relationships were built. Vitaly Lototsky, sales manager, reveals the details of this path - not idealized, but living and real.
In corporate sales, it is important not just to sell, but to become a reliable link in the client's supply chain. So that he can not be distracted by searching for alternatives, but concentrate on his own business.
The key factor for success is trust. It becomes the foundation on which long-term partnerships are built. The client must be sure that he will receive a competitive price, quality goods and timely delivery. And when this confidence arises, he stops looking for alternatives - he works with you.
Working with corporate clients is rarely without difficulties. Vitaliy had situations when the client's equipment required spare parts that were not in the assortment. There were attempts to find analogues, but sometimes he had to admit: "We can't help here." In such cases, Vitaliy emphasizes, the most important thing is honesty. It is better to immediately indicate the limits of the possible than to promise something that you cannot fulfill. Clients appreciate directness, because it allows them not to waste time and look for a solution elsewhere.
Vitaliy notes that the most important thing in work is moral satisfaction from the result. "When you work long and hard on a task, and then see how all the puzzles fit together into one picture - you get great pleasure."
He is energized by communication with clients - informal, sometimes lasting several hours. When a business conversation turns into a personal one, new ideas are born, unconventional solutions are found. Vitaliy believes that the most important thing is to be able to listen. Even between the lines you can hear something useful — not only for work, but also for life in general. Vitaliy does not work alone. In difficult moments, he consults with the head of the department, with colleagues — in particular, with those who have already encountered similar tasks. And also — with his wife. She is often the first listener and advisor, helping to find the optimal path.